FEATURE: STUDIO MAGAZINE
By ACC. HELVETICA
ACC. HELVETICA featured in STUDIO MAGAZINE Issue 1
Text: ALREADY MADE von Jörg Scheller
JOURNAL
APPENZELLER GURT
By Oriana Tundo
ACC. HELVETICA creates collaborative platforms, where resources are shared and hence new ideas can be developed. Therefore ACC. strongly believes in the power of unity and connects well established companies and creatives, so fluid interaction is possible. It is key to ACC. that traditions are preserved in this time of fast changes and technical revolution. As a result, the idea of all projects is to connect long lived tradition and new, innovational design.
The Appenzeller belt is a piece of old Swiss tradition. The straps were made from cowhide and hand-made metal fittings, which depict alpine motifs such as dairies, suns, ornaments and cows. The more decorations on the belt, the richer the wearer.
Today there are only a handful of producers in Appenzell. Daniel Fuchs is one of the few and third-generation alpine farmers. Much has remained the same: the cutting of the leather, the arrangement of the elements, however, the ornaments are only made by hand in individual cases. The golden and silver decorations are pressed by machine, but always according to the respective template of the original.
As the two creatives behind ACC sourcing their inspiration in art, design and music, it quickly became clear, that the aesthetic of the 80s and 90s will influence this collaboration. Hence all the accessories developed combine key elements of the traditional belt and codes from the above mentioned centuries. With the range of handbags, jewelry, sunglasses and bags, ACC. aimed to preserve the beauty of the savor-faire and translate it into timeless and modern design.
appenzeller-gurt.com
ACC. DROP 01: ANGELA THURNHERR - ACCESSORY DESIGNER
By Oriana Tundo
Angela Thurnherr is a freelance accessory designer who devotes herself to her own but mostly to collaborative work. After graduating the master program at the “Institut français de la mode” in Paris, the designer worked in internationally known fashion houses like Balenciaga and Vetements, where she consolidated her expertise and skills. Angela draws inspiration from the concept of juxtaposition. It is the transformation from traditional to modern, from everyday to outstanding, that runs as a constant through the designer's work.
In collaboration with ACC. HELVETICA Angela Thurnherr realized the first collaboration of the Swiss creative platform: A collection with the Swiss company Appenzeller Gurt. The collection combines the aesthetic of the 80s and 90s with the craftmanship and traditions of Switzerland. The aim of the collection - Translate the savoir-faire of this Swiss classic into timeless and modern design.
CAMPAIGN: ACC. HELVETICA x APPENZELLER GURT
By Oriana Tundo
P: Sven Bänziger . PA: Linus Bart . H&M: Nicola Fischer . Model: Sahany Liriano
FEATURE: ANNABELLE MAGAZINE
By ACC. HELVETICA
ACC. HELVETICA featured in ANNABELLE MAGAZINE Issue 17/20
Editorial: Leandra Nef, Photo: John Patrick Walder